ally

Product for people in later life

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The challenge

Our body and perception change in later life. This affects the experience of products and services. Nevertheless, focussing on age-related limitations can result in products that merely solve problems for people in later life, rather than supporting them to solve difficulties themselves.
Year
2022

Keywords
Inclusive design
Accessibility
3D printing

Discipline
Experience Design
Design Research

Collaboration
frog Design
How might we help seniors to overcome limitations of aging autonomously?

The change

ally is an app that enables seniors to store actions they frequently use on physical NFC tags. This convergent product supports seniors to solve difficulties in their daily lives independently by assessing the tags when they experience age-related limitations.

Universal Design Expert Award Winner

Universal Design Insititute honored this project with Universal Design Expert Award during Munich Creative Business Week 2022.
“The camera is not ideal. What bothers me the most is that I tap somewhere and then it makes a video.”

PARTICIPANT 02

Imagine you're 75 ...

... your fingers get thicker and stiff, and the nerves in your fingertips aren't as sensitive as they used to be. When you take a walk outside, the sun may diminish the color contrast, and as you get tired, you find it harder to focus. Tiny interface elements on your camera become even trickier to interact with.

Create physcial shortcuts

ally consists of an app, that follows accessibility guidelines and six different NFC tags to shortcut individual actions.
Accessible app
Inclusive digital products require accessibility guidelines tailored to aging. Exploring which conventions in interfaces need to be followed to stay familiar enough to other apps but not to take too much prior knowledge for granted.
NFC shortcuts
NFC, short for near-field communication, is passive storage like a USB stick. Magnetic waves enable it to activate functions on your phone. There is a tag suitable for every situation.
How does aging influence the experience of digital products?
Let your users inspire you
12 user interviews with participants from 75 to open-end focused on the German market.
Behavioral archetypes
Behavioral science can be a helpful tool to understand the different reasons seniors experience difficulties with digital products and to create archetypes based on this approach.
Digital product interaction map
A digital product interaction map supports aligning the design with the capabilities of the users. Each stage of the journey displays the senses involved and the level of ability required to use each feature. We can include this map as a separate layer in the user journey.
Hybrid ideation workshop
Ideation workshop around the question: "How might we help seniors to overcome limitations of aging autonomously?"

How to design for human aging

5 methods for inclusive digital experiences
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