Our body and perception change in later life. This affects the experience of products and services. Nevertheless, focussing on age-related limitations can result in products that merely solve problems for people in later life,
rather than supporting them to solve difficulties themselves.
How might we help seniors
to overcome limitations of aging autonomously?
ally is an app that enables seniors to store actions they frequently use on physical NFC tags. This convergent product supports seniors to solve difficulties in their daily lives independently by assessing the tags when they experience
“The camera is not ideal.
What bothers me the most
is that I tap somewhere and
then it makes a video.”
Imagine you're 75 ...
... your fingers get thicker and stiff, and the nerves in your fingertips aren't as sensitive as they used to be. When you take a walk outside, the sun may diminish the color contrast, and as you get tired, you find it harder to focus.
Tiny interface elements on your camera become even trickier to interact with.
Create physcial shortcuts
ally consists of an app, that follows accessibility guidelines and six different NFC tags
to shortcut individual actions.
Inclusive digital products require accessibility guidelines tailored to aging.
Exploring which conventions in interfaces need to be followed to stay familiar enough to other apps
but not to take too much prior knowledge for granted.
NFC, short for near-field communication, is passive storage like a USB stick.
Magnetic waves enable it to activate functions on your phone. There is a tag suitable for every situation.
How does aging
influence the experience of
Let your users inspire you
12 user interviews with participants from 75 to open-end focused on the German market.
Behavioral science can be a helpful tool to understand the different reasons seniors experience difficulties with digital products and to create archetypes based on this approach.
Digital product interaction map
A digital product interaction map supports aligning the design with the capabilities of the users. Each stage of the journey displays the senses involved and the level of ability required to use each feature. We can include this map as a separate layer in the user journey.
Hybrid ideation workshop
Ideation workshop around the question: "How might we help seniors to overcome limitations of aging autonomously?"
During testing, I encountered that interaction elements, such as buttons and input fields, were still too small to operate with even though I followed accessibility guidelines.
That’s why we should always test with an older user group.